Element Groundhog Day: social medial post

Groundhog day was approaching and we had a fun idea for Element to celebrate the holiday. We made an Element TV into a cute little groundhog that jumps out of its hole to check the forecast for spring. We used upbeat quirky music that helped emphasized the goofiness of the post.

creative director: Dan Kusz   art director/illustrator: Daniel Anderson video producer/animator: Ryan Russie, Sarah Drake