Element New Year’s: social medial post

Element was getting into the vacuum business and we proposed a post for New Year’s that would promote our new line of products. New Year’s Eve is know for its parties. What happens the next day after the party? The clean up obviously and what better way to clean up than with an Element vacuum. We used a combination of illustration, animation and video to wish everyone a Happy New Year.

creative director: Dan Kusz   art director/illustrator: Daniel Anderson video producer/animator: Ryan Russie, Sarah Drake