Element Electronics: mural

Element needed a mural for a large blank wall on the factory floor in their Winnsboro South Carolina plant. Our solution was to focus on the employees, the process and local landmarks/state symbols to instill a sense of pride in the employees. After much research we narrowed it down to thirteen different symbols/landmarks to represent the region. Thirteen also represents that S.C. was one of the original thirteen colonies.

creative director: Dan Kusz   illustrator/designer: Daniel Anderson